PulseCheck - SAAS Application

PulseCheck SaaS Pitch Presentation - Motion based storytelling

Objective Demonstrate cross-disciplinary motion design ability by building a fully art-directed, narrative-driven SaaS pitch presentation for a fictional product, PulseCheck — a customer feedback intelligence platform.

Approach

  • Originated the PulseCheck brand and product concept from scratch, then built a narrative arc from problem → solution → proof → call to action, using motion as the primary vehicle for meaning.

  • Storyboarded the full slide sequence in Figma to lock visual language, typographic hierarchy, and pacing across all 12 slides before any production began.

  • Used Blender to construct 3D assets and environments that grounded abstract data concepts in tactile, spatial form.

  • Layered 2D animation in After Effects and Illustrator to introduce graphic clarity, iconography, and typographic rhythm alongside the 3D work.

  • Captured and edited audio in Ableton to ensure the voiceover and sound design reinforced visual beats rather than competing with them.

  • Unified all assets — UI mockups, 3D renders, motion graphics, and typography — into a single cohesive presentation where each tool's output served the story, not the other way around.

Design Principles Intentionality, spatial storytelling, cross-medium cohesion, and conceptual clarity through motion.

Outcome A self-directed, end-to-end motion piece proving the ability to originate a product concept, art direct across disciplines, and execute a complete professional pipeline — from brand identity and storyboard through 3D, 2D, audio, and final render — delivered as a single narrative-driven presentation.